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Starting a new business?

2 days ago
Starting new business?

Starting new business? VIDEO TRANSCRIPTION Hi again from Pankaj, Ganpati Zone. So if you starting a new venture, new business in your mind so definitely the company's name you must have registered or you are in the process of registering your company's name. So next comes the domain name. Domain name represent your company online. So it's very important to select the domain name which should be very easy to write and recollect by your end users, by your target audience. So basically, the other point is you should use the domain name according to your industry and your branding plus there are various other sites from where you can purchase old domain names, like there might be some companies who must be, must have done some business like your business, so they might not be doing the business just now and the domain must have expired, but those domain names might have good SEO value. So you have to just search online the resellers of old domain names in your niche according to your industry and it if it is having good as you value, so you should go in for that because if you select those domain names and build your website accordingly so definitely your SEO power will be boosted instantly. But the points to be taken care of is that those domains should not be spammed or should not have anything against any search engine policies. So if you take this much care, so you are a step ahead of your competitors. Now the second step and the most important step is your website. Website represents your company online. Even if you have a good showroom or office but no one is going to come to your office straight. The first impression is the last impression, the first impression is your website. Many people just want one page website, not costly website but its wrong. Your website should be the best one in your industry and best among your competitors in your target area, so that whosoever is searching for you or your type of keywords definitely he will take the quotations from you and your competitors and if your site is good, your price is good definitely you will catch the deal. So basics is a good website. The structure of the website, the SEO structure of the website should be great. The website should have the latest technology for your website and content on your website should be fresh and not copied from any website. Website images should be very lite, means that images used on the website should be optimized in such a way so that when the site is downloading on mobile devices or the desktop it opens, it should open very fast because if the images are heavy the load time increases and this affects the ranking on the search engines of your website. So these basically are few important tips and tricks if you follow definitely your SEO power of the website will get boosted instantly. So once you are done with your site, contact form or the chat on your website are very important and your contact number and address and other details which you want really want to highlight should be visible on the first page itself and highlight it, because you should not want that the your customers should skip that and if there is any offer going on it should be very very very much visible to the visitors on your website and web site should be mobile responsive means like on the mobile devices it should have different structure of the desktop different structure and the phone numbers on the mobile devices should be clickable if someone sees your mobile number he clicks and directly gives you a call. And once your website is done you should get backup of your website from your website developer because if something happens, developers goes away somewhere, you are stuck up. So basics is that once the website is complete get the backup on a cd so if something happens, you can use the backup or otherwise you will have to get again website done and take all those lot of pains. Once your website is done next step is to try to register your website to the local search engines for the local target area where you want to expand your business. It can be local, international if you can do this yourself that's great if you want to hire some company, you can hire some company. If you hire professionals work will be done very fast you will be receiving enquiries and all the things because if you are not expert in this thing so definitely you will not be able to catch the market as your competitors are already doing. So the basics is you should follow your strategy and once you follow your strategy and if you always take care of what your competitors are doing in your niche, if your competitors are following a strategy your policy should be one step ahead of them. If you are not one step ahead of them chances are you are loosing a business, you are loosing a business deal. So basically do smart work and not hard work. And with smart work you will definately catch your deal and be a leader in your industry. The next point which i really want to mention which some people ask us like in social media, google adwords if they can do themselves why they should hire the companies to do that particular type of advertising and my answer is very simple. Like you are having a fever you go to a doctor or you go to a chemist. I am sure you go to the doctor. Because self medication is sometimes very harmful for you because working on your ads and working on your social media yourself you can catch a deal, few deals but you can not kill the competition, you can't become the leader, you can't know what your competitors are doing because it is not your field. Companies like us who are working 24 hours and doing this type of work know what competitors strategy is what we should do according to the Google policies. So that our site should not get spammed by various search engines because their are number of things which has to be done according to the policies and in the right way to kill the competition. This is the only reason that you should get your social media, seo, ppc, adwords done by certified professionals who are expert in this. Because when you are doing all these things yours main concern is that you want to be the leader in you industry and its just not like you are spending money and you get few orders and you are happy. No you are getting all the things because you want to be the leader in your industry and that is the reason you have to find the best companies who can offer you their skills so that you should be the leader. And next comes the PPC, once you have the solid foundations of SEO next step is PPC. Because when someone is searching for your kind of keywords with SEO it takes time to come up in google search engines, some keywords are very hard to get on the search engines. So basically you should have a plan. Some keywords should be done by SEO and some should be done via PPC (Pay per click) they are called the sponsored listings.This can be on facebook, google adwords, bing, yahoo search marketing according to your business and according to your strategy you have to use and if you do not know, you can use the company like us, can guide you properly so that you can get your return of investment. And once you start with paid campaigns it becomes killer campaigns for your competitors because you will be seen on the top of paid results and when someone scrolls done you will be also there in the organic listings. So the chances are that for all your major keywords if you are on the first page you will definitely crack the deal. Because if someone is searching for your kind of business he will definitely not search only one keyword, he will definitely search few keywords in your industry and if for all the major keywords of your industry, you are ranking on the first page, on the paid listings and on the organic listings. The chances are very very high that you will be the leader in your industry. So if you have any other query, questions please do not hesitate just comment over here. Give us call, send us email we are there to help you, support you, so that your business should prosper, grow and definitely if you are connected with us. You grow and we also grow along with you. Thank you so much. Have a great day. Bye Bye from Ganpati Zone.

Posted by Pankaj Verma on Tuesday, April 17, 2018

Hi again from Pankaj, Ganpati Zone. So if you starting a new venture, new business in your mind so definitely the company's name you must have registered or you are in the process of registering your company's name. So next comes the domain name. Domain name represent your company online. So it's very important to select the domain name which should be very easy to write and recollect by your end users, by your target audience. So basically, the other point is you should use the domain name according to your industry and your branding plus there are various other sites from where you can purchase old domain names, like there might be some companies who must be, must have done some business like your business, so they might not be doing the business just now and the domain must have expired, but those domain names might have good SEO value. So you have to just search online the resellers of old domain names in your niche according to your industry and it if it is having good as you value, so you should go in for that because if you select those domain names and build your website accordingly so definitely your SEO power will be boosted instantly. But the points to be taken care of is that those domains should not be spammed or should not have anything against any search engine policies. So if you take this much care, so you are a step ahead of your competitors.

Now the second step and the most important step is your website. Website represents your company online. Even if you have a good showroom or office but no one is going to come to your office straight. The first impression is the last impression, the first impression is your website. Many people just want one page website, not costly website but its wrong. Your website should be the best one in your industry and best among your competitors in your target area, so that whosoever is searching for you or your type of keywords definitely he will take the quotations from you and your competitors and if your site is good, your price is good definitely you will catch the deal. So basics is a good website. The structure of the website, the SEO structure of the website should be great. The website should have the latest technology for your website and content on your website should be fresh and not copied from any website. Website images should be very lite, means that images used on the website should be optimized in such a way so that when the site is downloading on mobile devices or the desktop it opens, it should open very fast because if the images are heavy the load time increases and this affects the ranking on the search engines of your website. So these basically are few important tips and tricks if you follow definitely your SEO power of the website will get boosted instantly. So once you are done with your site, contact form or the chat on your website are very important and your contact number and address and other details which you want really want to highlight should be visible on the first page itself and highlight it, because you should not want that the your customers should skip that and if there is any offer going on it should be very very very much visible to the visitors on your website and web site should be mobile responsive means like on the mobile devices it should have different structure of the desktop different structure and the phone numbers on the mobile devices should be clickable if someone sees your mobile number he clicks and directly gives you a call. And once your website is done you should get backup of your website from your website developer because if something happens, developers goes away somewhere, you are stuck up. So basics is that once the website is complete get the backup on a cd so if something happens, you can use the backup or otherwise you will have to get again website done and take all those lot of pains. Once your website is done next step is to try to register your website to the local search engines for the local target area where you want to expand your business. It can be local, international if you can do this yourself that's great if you want to hire some company, you can hire some company.

If you hire professionals work will be done very fast you will be receiving enquiries and all the things because if you are not expert in this thing so definitely you will not be able to catch the market as your competitors are already doing. So the basics is you should follow your strategy and once you follow your strategy and if you always take care of what your competitors are doing in your niche, if your competitors are following a strategy your policy should be one step ahead of them. If you are not one step ahead of them chances are you are loosing a business, you are loosing a business deal. So basically do smart work and not hard work. And with smart work you will definately catch your deal and be a leader in your industry.

The next point which i really want to mention which some people ask us like in social media, google adwords if they can do themselves why they should hire the companies to do that particular type of advertising and my answer is very simple. Like you are having a fever you go to a doctor or you go to a chemist. I am sure you go to the doctor. Because self medication is sometimes very harmful for you because working on your ads and working on your social media yourself you can catch a deal, few deals but you can not kill the competition, you can't become the leader, you can't know what your competitors are doing because it is not your field. Companies like us who are working 24 hours and doing this type of work know what competitors strategy is what we should do according to the Google policies. So that our site should not get spammed by various search engines because their are number of things which has to be done according to the policies and in the right way to kill the competition. This is the only reason that you should get your social media, seo, ppc, adwords done by certified professionals who are expert in this. Because when you are doing all these things yours main concern is that you want to be the leader in you industry and its just not like you are spending money and you get few orders and you are happy. No you are getting all the things because you want to be the leader in your industry and that is the reason you have to find the best companies who can offer you their skills so that you should be the leader.

And next comes the PPC, once you have the solid foundations of SEO next step is PPC. Because when someone is searching for your kind of keywords with SEO it takes time to come up in google search engines, some keywords are very hard to get on the search engines. So basically you should have a plan. Some keywords should be done by SEO and some should be done via PPC (Pay per click) they are called the sponsored listings.This can be on facebook, google adwords, bing, yahoo search marketing according to your business and according to your strategy you have to use and if you do not know, you can use the company like us, can guide you properly so that you can get your return of investment. And once you start with paid campaigns it becomes killer campaigns for your competitors because you will be seen on the top of paid results and when someone scrolls done you will be also there in the organic listings. So the chances are that for all your major keywords if you are on the first page you will definitely crack the deal.

Because if someone is searching for your kind of business he will definitely not search only one keyword, he will definitely search few keywords in your industry and if for all the major keywords of your industry, you are ranking on the first page, on the paid listings and on the organic listings. The chances are very very high that you will be the leader in your industry.

Because if someone is searching for your kind of business he will definitely not search only one keyword, he will definitely search few keywords in your industry and if for all the major keywords of your industry, you are ranking on the first page, on the paid listings and on the organic listings. The chances are very very high that you will be the leader in your industry.

So if you have any other query, questions please do not hesitate just comment over here. Give us call, send us email we are there to help you, support you, so that your business should prosper, grow and definitely if you are connected with us. You grow and we also grow along with you. Thank you so much. Have a great day.


Posted by Pankaj Verma on Saturday, April 21, 2018


Posted by Pankaj Verma on Friday, April 20, 2018


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Posted by Pankaj Verma on Tuesday, April 10, 2018


Posted by Pankaj Verma on Monday, April 9, 2018


Posted by Pankaj Verma on Sunday, April 8, 2018


Posted by Pankaj Verma on Saturday, April 7, 2018


Posted by
Pankaj Verma

SEO Consultant, India & USA

Born and raised in Karol Bagh, New Delhi, India. Pankaj after graduating from All India Institute Of Management Association - AIMA, Delhi University, India with a International Business Marketing in MBA, where he fell in love with Online Marketing. Since graduating, Pankaj has worked for a marketing capability consultancy managing a variety of client projects from all over the world.

Comments
best seo organization in india

Rebecca Ortiz

2 minutes ago

Thanks to the author for such a useful article. It is really important for me to be informed about Google updates.

Reply
best seo agency from india

Pankaj Verma

2 minutes ago

Thank you!

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